BECKON

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Welcome to the Beckon Blog — your source for high frequency living. Curated by interior designer, podcaster, and blogger Jaclyn Steele Thurmond, we focus on truly clean lifestyle content, Spanish & Mediterranean-inspired interiors, and mindset elevation that transforms the way you think, feel, and live.

Building A Brand With Soul: How Citrine Natural Beauty Is Leading A High-Frequency Revolution

Building A Brand With Soul: How Citrine Natural Beauty Is Leading A High-Frequency Revolution

What does it take to build a beauty brand that transcends trends and becomes a movement? In this deeply inspiring Freq Show feature, Jaclyn Steele Thurmond sits down with Melissa Lenberg, founder of Citrine Natural Beauty Bar, to explore the high-frequency heart behind one of the clean beauty world’s most beloved destinations. From soulful leadership to sustainable vision, this is what it looks like to build a brand with integrity—and joy.

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